Curiosity and creativity are never far apart. You need to be curious to identify problems worth solving, and then come up with new solutions. The legendary and pioneering denim brand Lee recognizes the power of curiosity, and to celebrate the 100th year anniversary of its iconic Union-Alls, Lee gave us an exclusive preview of two of its latest and creative product lines for Holiday 2013 – Lee Stretch Deluxe and Blue Label – at the Lee Concept Store in Glorietta 2. The Lee Stretch Deluxe jeans deliver superior fit and comfort for the ladies. Blue Label, on the other hand, provides premium quality denim for the guys. The jeans likewise have a soft feel and ensure durability. Both lines are perfect for those who have an active lifestyle; energetic, passionate people from diverse backgrounds and have unconventional approaches to work, play, and life.
To make the event more interesting, model/DJ Christina Badkiss played hip beats and sculptor and fashion deisgner Leeroy New created an exclusive installation art piece for the guests to enjoy. Lee also gave away limited edition Lee Jeans x La Sardina Lomo Cameras! Without a doubt, it was a night full of art, fashion, music and fun! Now it’s time for you to join Lee in celebrating curiosity and the wonderful things we take for granted every day! Like Lee Jeans-Philippines on Facebook and follow them on Twitter and Instagram.
Photos by me and Pam Santos